This is the 8th consecutive year Bev has joined colleagues from across the property industry to help shape the Property Council’s advocacy, networking, professional development and research work.
“It is an honour to be a part of a team of professionals that are actively pursuing the interests of the retail sector and to contribute to its continued growth”.
In her capacity as a retail committee member, Bev has the honour to lead a team of judges for the annual Retail Marketing Awards.
As a judge, Bev has been able to gain a first hand look at the work our marketing professionals across the state are producing and implementing.
“With 40 plus entries each year, it is often difficult to agree on the one entry from each retail category that will win the categories prestigious retail marketing award. There are many standout performers.”
Bev believes the keys to success in the 2017 Retail Marketing Awards are:
- Clearly and succinctly discussing the reasons for implementing the campaign
- Set quantifiable and relevant marketing objectives
- Define the key strategies implemented to reach and engage audience
- Clarify results as they relate to the objectives
Bev and the Strictlymarketing team would like to wish the best of luck to those marketers who are entering the Retail Marketing Awards in 2017.
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